Managing a social presence these days can be difficult. It's even harder for those experimenting with the new wave of Twitter-like services, like Mastodon, Nostr and Bluesky, where staying active means a lot of duplicate posts on different networks. Fortunately, developers are starting to meet the needs for cross-publishing tools. In addition to programming services such as Fedica y Postpone now there is a new app, Nootti which allows publishing to Mastodon, Nostr and Bluesky from a single interface.
While still waiting for the launch of multi-service social networks and news trackers like Tapestry, Nootti's iOS app can at least save some effort when it comes to sharing a post with followers on three of the most popular Twitter/X alternatives. Additionally, by using Apple's native "Share via..." option, you can post that same message to any other chosen application, such as X or Meta Threads. It's a smart solution since the Threads API is not yet open and the X API is too expensive for independent developers to use.
Nootti, whose name means “note” in Finnish, is pretty basic. It won't offer all the conveniences that come with posting directly to the platforms themselves, such as the ability to add polls and alt text on images, or get hashtag suggestions, like on Mastodon. However, if it's a simple text post (or text plus media), Nootti can publish it. As you type in the text entry box, Nootti counts how many characters you have left. You can also upload media from the photo album, if desired, then just go to the envelope icon to send the post.
To use Nootti, you must first indicate your accounts in the settings. A password from the Bluesky App can be used instead of the main password, although that option is not detailed in the application.
What makes Nootti attractive is that it is possible to slightly customize each post for different platforms. To do so, first write the publication in the "Main" tab and then switch to the tabs of the other social networks. The post will auto-populate for each tab, but you can edit the message for individual networks. For example, adopting a more fun tone with posts on Bluesky and adding hashtags to posts on Mastodon. By pressing the envelope icon, the custom set of messages is published to all three networks at once.
Developer Petri Kajander says he created Nootti himself.
“The current state of the social media it is defragmentation and if it is waited it will not change the status quo. “You need to be active to be part of the change,” he says. “Many people have stopped posting completely or are only in one place. This means you have to extend your presence to multiple locations but it takes too much time. Since neither network is a clear winner, the best strategy is to post in multiple places, but keep engagement local to that network and also customize each post for each platform,” adds Kajander.
He explains that he doesn't believe in auto-publishing either, so he wanted an app that requires you to write your own posts.
Nootti se download for free in the App Store But Kajander is now developing the paid version, he says, although it has not yet determined the revenue model it will use.
Kajander said he also hasn't made a decision about supporting other networks, such as Threads, or even whether that will be necessary once it becomes a federated app using the ActivityPub protocol. Meanwhile, you can cross-post to any other app with the share button within Nootti.
