More than 10 years ago, a communicative effort took off called Technori, which hosted events that showcased local tech efforts in Chicago.
Since then, Technori ha evolved to a media powerhouse, with a podcast and in-market pitch events, helping startups raise capital through crowdfunding. Now Technori is back on the market because it is being sold to kingscrowd, a service that examines and rates startups for the growth of online platforms. Given the Technori became a platform to help people create, linkage seems reasonable.
The transaction was in stock, CEO Scott Kitun said. kingscrowd it also has a media strategy, so the two companies have some overlap in functions.
Kitun, also communicated that he is enthusiastic about the agreement Technori-kingscrowd because it will make the research of startups seeking equity funding more data-driven, rather than just based on your instincts and experiences. We will have to wait to see if, over time, both companies can push more total capital into the startup market through the fundraising mechanism.
Broadening the point of view a bit, it must be remembered that Public has bought Otis, looking to add more investment variety to their platform. In a way, we can put the Technori and KingsCrowd deal under a similar umbrella, in that the duo wants to make a new investment in the hands of the normal person.
It is likely that this will not be the last time that Kitun appears in the media, since he is a co-founder of songfinch an independent company in the Technori.